Music Matters is a collective which has been formed by artists, retailers, songwriters, labels and managers, to highlight the profound value of music and help consumers identify legitimate music services.
Allowing the music to speak for itself, the collective has put together a series of short animated films about inspirational artists who have dedicated their lives to music and contributed to our cultural landscape.
A Music Matters trust mark has also been launched, to help people make an ethical choice when looking for new music. The trust mark is a widespread certification scheme which identifies legitimate music services. Leading music retailers will display the trust mark and host Music Matters information on their websites. You can find out more about Music Matters at the links below: